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¹ú²úAV Students Win Daniels Fund Ethics Contest For Second Straight Year

Above: ¹ú²úAV students on the winning team are, from left: Christopher Campbell,Christopher Bristow, Michelle Ellison, Madison Marrs, Evan Adams, and Kendall Ryan.

May 2, 2017 — For the second year in a row, a team of six University of Northern Colorado Monfort College of Business students won the Daniels Fund Ethics Initiative 2017 Consortium Case Competition April 27-28 in Denver.

For the competition, the ¹ú²úAV team analyzed a fictional case of safety issues in emerging technology. The students confronted ethical issues about what to do with the new technology and how to ensure the safety issues wouldn't happen in the future. They presented before a panel of eight judges, representing business professionals from multiple states.

The team consists of seniors Evan Adams, Management & Accounting, Christopher Bristow, Management; Michelle Ellison, Accounting; and juniors Christopher Campbell, Finance & Accounting; Madison Marrs, Marketing; and Kendall Ryan, Marketing.

Professors Sharon Clinebell and Keiko Krahnke serve as faculty advisors and attended the presentation. Clinebell directs the Daniels Fund Ethics Initiative in the college. In addition, ¹ú²úAV Daniels Fund Ethics Initiative faculty fellows are Charmayne Cullom, Gal Faganel, Janel Greiman, Michael Martin and Denny McCorkle.

This year's case competition involved 10 business schools from Colorado, New Mexico, Utah and Wyoming that are members of the Daniels Fund Ethics Consortium.

About the Daniels Fund Ethics Initiative and Consortium

Reflecting Bill Daniels' commitment to ethics and integrity, the Daniels Fund Ethics Initiative strives to deliver principle-based ethics education and reinforce the value of ethical business and personal conduct. The Ethics Initiative encompasses three components — the Collegiate Program, the High School Program, and the online Case Bank — each with a specific approach and target audience.

The Collegiate Program was launched in 2010 with a $7.5 million grant and eight participating schools, and was renewed for another five years (2015-2019) with an $11.25 million grant and the addition of three more schools. To learn more, visit DanielsFund.org/ethics.

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